2016 was rough. The events of that year left many feeling sad, angry, unsettled, or all of the above. But instead of dwelling in frustration, it was also the year that made us more vocal, active, and aware of who we are and what we believe in.
The 2016 Made Me capsule collection was created to remind us that on the long road ahead, we have emerged as stronger, more resilient citizens who will fight for what is right.
Partnering with I Feel Like Hillz, this literal shower idea turned into a means of raising donations towards the American Civil Liberties Union (ACLU) by every purchase.
Check out the full project here: 2016Made.me
[Merchandise Design / Art Direction / Web Design]
[Press coverage by feminist online-publication Bustle]